CPRS Manitoba joins Marketwire in hosting second annual award

WINNIPEG, January 19, 2009 - The Manitoba chapter of the Canadian Public Relations Society (CPRS) is inviting nominations for its second annual Manitoba Communicator of the Year Award.

The organization established the award to honour individuals or organizations that have demonstrated excellence in public communications in business, politics, entertainment, non-profits, or the community at large.

Gail Asper and Kim Jasper were presented with last year’s award for their work promoting The Canadian Museum for Human Rights. Their efforts included using a wide variety of tactics - from public presentations to advertising, media and government relations - to secure public, corporate and government support for the museum.

“Last year’s pool of nominees was very impressive and we expect this year’s competition to be just as spirited,” says Adam Dooley, past president of the Manitoba CPRS chapter.

“Nominees, or self-nominees, can be communications professionals, CEOs, community leaders or grassroots activists,” says Dooley. The nominees will be evaluated on the overall strategy, scope, and results of a campaign.

“Creativity is vital for communicators to get messages across credibly and honestly, but equally important is when the message results in significant contributions to the community,” said John Hamilton, president of CPRS Manitoba. “We’re very proud to be able to recognize the best in our profession.”

The Communicator of the Year will be selected by a panel of senior CPRS Manitoba members. The winner will be introduced at a gala luncheon on March 18, 2009 at the Fort Garry Hotel in Winnipeg. This year the gala will also offer a program of professional workshops during the morning. The event is made possible through the generosity of principal sponsor, Marketwire. Nomination, workshop, and luncheon ticket information are online at www.cprs.mb.ca. Deadline for nominations is February 13, 2009.

Government Relations Workshops

Kicking off the Communicator of the Year celebrations is a special morning of professional development with a workshop on government relations: “Influencing Government, Regulating Influence”; an educational opportunity for anyone who wants to engage governments constructively and proactively to influence policy or raise awareness about a program, product or service. CPRS Manitoba has assembled high powered experts who will explain Canada’s new Lobbying Act and how to effectively work with governments and strengthen advocacy efforts.

CPRS Manitoba

As the leading professional association for communicators in the province, CPRS Manitoba includes members from corporations, public relations agencies, government departments and non-profits. Members represent a wide variety of fields, ranging from agriculture and health care, to financial services and manufacturing.

For more information on the award, see the Web site www.cprs.mb.ca or contact Adam Dooley, past president of CPRS Manitoba, at (204) 291-4092, or e-mail: adooley@dooleycommunications.ca.

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